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Assessing Your Commercial Real Estate Business – 12 Key Questions

1. Do you have a clear, concise and intriguing description for your business that motivates potential clients to want to ask you more questions?

2. Are you using at least three (3) different lead generation strategies consistently?

3. Can you clearly identify the challenges, weaknesses, and strengths of your business and do have a plan for dealing with them?

4. Do you know where you like to see your business to be in 12 months and a strategy to get there?

5. Are you aware of what obstacles might be getting in the way of achieving these results?

6. Do you know what kinds of new skills and abilities you will need to acquire to achieve your desired results?

7. Do you have a step-by-step system for converting more prospects into exclusive  clients?

8. Do you have a clear understanding of which tasks you are excited to perform and which ones should be delegated?

9. Do you have a step-by-step system for keeping your pipeline full?

10. Can you effortlessly follow up with each potential client every 90 days without feeling overwhelmed and dropping the ball?

11. Each year do you map out a simple and effective marketing strategy to follow that results in new clients?

12. Do you have a 1, 3, and 5 year vision with clearly written goals that are compelling and exciting to look at each morning that motivates you?

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